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News Cornish company boycotts BA


[Reubin Pearce Photo: Kirstin Prisk]

Headworxs supports BSA campaign by George Mojo

30/10/2007:// A Cornish surfing company is boycotting all British Airways flights in protest at the airline's ban on carrying surfboards, which starts next week.

Headworx Limited, which owns the global trademark for the 1976-established surf lifestyle brand, sponsors some of the biggest names in British surfing and has pledged full support for the British Surfing Association in its campaign to reverse BA's decision.

Headworx, which is based near Perranporth, is now co-operating with the BSA in co-ordinating a range of activities to highlight the issue in the media and to give surfers a platform to air their concerns.

Marketing Manager Ben Byfield said "Headworx, its employees, its sponsored riders and many of our customers have used BA as a favoured airline for domestic and international travel for many years due to their baggage policy. We are very disappointed that surfers have been singled out with this ban and are now fearful for the wider impacts on the surf industry."

With BA controlling a large share of the Star Alliance airline network, the impact of this decision could be felt more widely than expected, and may soon affect anyone travelling on a non-direct flight with one or more segments operated by BA.

"This is a huge problem," commented professional surfer Reubin Pearce. "To travel with my boards is essential for me to train and to compete on the ASP world tour. BA are one of the biggest global airlines and all of the UK-based professionals fly regularly with them when travelling within Europe, and further afield. There are few alternative options to many remote UK destinations and we must always arrive with our equipment as it is highly specialised. Surfing is a fast-growing sport, BA should think again before cutting off surfers like this."
 
  Surfing headlines

Clean Conditions at Freshwater

 

Layne Beachley announces retirement

 

Lewin confident at El Confital

[Stephanie Gilmore] [Layne Beachley] [The El Confital contest site]

The 2008 Beachley Classic got underway this morning, completing Rounds 1 and 2 as well as the opening two heats of Round 3 at nearby Freshwater Beach in clean two-to-three foot (1 metre) waves

Layne Beachley (AUS), 36, has officially announced her retirement from full-time competition, effective at the end of the year

Former Exeter University student Josh Lewin first heat at the Ocean and Earth Pro in the Canary Islands has been delayed because the 2ft surf was deemed uncontestable

Kelly Slater secures ninth ASP World Title in Spain

 

Vans Triple Crown of Surfing to offer record $815,000

 

Hawaiian test for British quartet

[Kelly Slater looses a finger in the final] [Sunset Beach at its barreling best. Photo: ASP/Covered Images] [Newquay's Josh Piper]

Kelly Slater, 36, has won a record ninth ASP World Title after advancing out of Round 3 of the Billabong Pro Mundaka

The countdown to the world's preeminent surfing series has begun and the acclaimed waves of Oahu's North Shore are coming to life on cue

Three of Cornwall's top up-and-coming surfers have been invited for special coaching in some of the world's biggest waves

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